Unsalted Seas Privacy Policy

Last Updated: August 22, 2026

Unsalted Seas operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). Unsalted Seas is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please Read This Privacy Policy

Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot identify or be reasonably linked to you.

Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from this information:

• Contact details, including your name, address, billing address, shipping address, phone number, and email address.

• Financial information, including payment card information, financial account information, transaction details, form of payment, payment confirmation, and other payment details. Payment information is generally processed through Shopify and its payment providers.

• Account information, including your username, password, preferences, and settings, if you create an account.

• Transaction information, including the items you view, put in your cart, add to a wishlist, purchase, return, exchange, or cancel, as well as your past transactions.

• Communications with us, including information you provide when contacting us with questions, comments, or customer support requests.

• Device information, including information about your device, browser, network connection, IP address, and other unique identifiers.

• Usage information, including information regarding how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

• Directly from you, including when you create an account, visit or use the Services, place an order, sign up for communications, communicate with us, or otherwise provide us with your personal information.

• Automatically through the Services, including from your device when you use our products or services or visit our website, and through cookies and similar technologies.

• From our service providers, including when we engage them to provide technology, payment processing, analytics, marketing, customer support, fulfillment, or other services on our behalf.

• From our partners or other third parties, where permitted by applicable law.

How We Use Your Personal Information

Depending on how you interact with us or which Services you use, we may use your personal information for the following purposes:

Provide, Tailor, and Improve the Services

We use your personal information to provide and improve the Services, including to:

• Process and fulfill orders and payments.

• Arrange shipping and delivery.

• Process returns, exchanges, and other transactions.

• Maintain and manage customer accounts.

• Remember your preferences and items you are interested in.

• Provide customer service and support.

• Provide product recommendations and a more customized shopping experience.

• Improve our website, products, services, and customer experience.

Marketing and Advertising

We may use your personal information for marketing and promotional purposes, including to send promotional communications by email or other permitted methods and to show you advertisements for Unsalted Seas products or services on our Services or on other websites and platforms.

Advertising may be based on information such as products you have viewed, purchased, added to your cart, or otherwise interacted with, as well as other activity on our Services.

You may unsubscribe from promotional email communications at any time by following the unsubscribe instructions included in those communications.

Security and Fraud Prevention

We may use your personal information to authenticate accounts, provide a secure shopping experience, detect and investigate fraudulent, illegal, unsafe, or malicious activity, protect public safety, and secure our Services.

If you create an account, you are responsible for keeping your account credentials secure. We recommend that you do not share your username, password, or other account access information with anyone else.

Communicating With You

We may use your personal information to respond to questions and customer service requests, provide information about your orders, communicate with you about our Services, and maintain our business relationship with you.

Legal Reasons

We may use your personal information to comply with applicable laws and regulations or respond to valid legal processes, including requests from law enforcement or government agencies. We may also use information to investigate or participate in civil discovery, litigation, or other legal proceedings, and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate business purposes, subject to this Privacy Policy and applicable law.

Such circumstances may include:

• Service providers, including Shopify and other vendors that perform services on our behalf, such as payment processing, website hosting, data analytics, customer support, cloud storage, order fulfillment, shipping, and technology services.

• Business and marketing partners, where necessary to provide marketing services, advertising, analytics, or other services. These partners may use your information in accordance with their own privacy policies.

• Third parties at your direction or with your consent, such as when you choose to use social media features, integrations, or other third-party services.

• In connection with a business transaction, such as a merger, acquisition, sale of assets, financing, bankruptcy, or similar transaction.

• For legal and safety purposes, including to comply with applicable legal obligations, respond to subpoenas or other valid legal requests, enforce our policies, or protect the rights, property, safety, and security of Unsalted Seas, our customers, or others.

We do not sell your personal information for money in the ordinary course of operating our business.

Relationship With Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of our store in order to provide and improve the Services.

Information you submit through our Services may be transmitted to and shared with Shopify and third parties that may be located in countries other than where you reside in order to provide and improve the Services.

Shopify may process information about your interactions with our store and may provide certain enhanced features and services to merchants. Shopify is responsible for certain processing of personal information that it conducts under its own privacy policies.

You can learn more about how Shopify handles personal information through Shopify's Privacy Policy and, where applicable, exercise certain privacy rights through Shopify's Privacy Portal.

Cookies and Similar Technologies

Our Services may use cookies, pixels, tags, scripts, and similar technologies to operate the website, remember preferences, understand how visitors use our Services, improve website functionality, and support analytics and advertising.

Cookies may allow us and our service providers or advertising partners to understand how visitors interact with our website and may help us provide relevant advertising.

You may be able to control or disable certain cookies through your browser settings or through cookie or privacy controls made available on our website. Disabling certain cookies may affect the functionality of the Services.

Third-Party Websites and Links

Our Services may contain links to websites or online platforms operated by third parties.

If you follow a link to a website that is not affiliated with or controlled by Unsalted Seas, you should review that site's privacy and security policies and other terms.

We are not responsible for the privacy, security, accuracy, completeness, or reliability of information collected or provided by third-party websites or platforms.

Information you provide on public or semi-public platforms, including third-party social networking platforms, may be viewable by other users of those platforms and may be used by those platforms in accordance with their own policies.

Our inclusion of a third-party link does not, by itself, imply endorsement of that website, platform, content, or its owner or operator.

Children's Data

Our Services are not directed toward children, and we do not knowingly collect personal information from children under the age of majority in their jurisdiction.

If you are a parent or legal guardian and believe that a child has provided us with personal information, please contact us using the information provided below so that we can review the request and, where appropriate, delete the information.

Security and Retention of Your Information

We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, loss, misuse, alteration, or disclosure.

However, no security system is perfect or impenetrable, and we cannot guarantee the absolute security of your information. Information transmitted over the internet may not be completely secure while in transit.

We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.

How long we retain personal information depends on factors such as whether we need the information to maintain your account, fulfill orders, provide Services, comply with legal obligations, resolve disputes, enforce agreements, or maintain appropriate business and financial records.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information. These rights are not absolute, may apply only in certain circumstances, and may be limited or denied where permitted by applicable law.

• Right to Access / Know. You may have the right to request access to personal information we maintain about you.

• Right to Delete. You may have the right to request that we delete personal information we maintain about you.

• Right to Correct. You may have the right to request that we correct inaccurate personal information.

• Right to Portability. You may have the right to receive a copy of certain personal information and, in some circumstances, request that it be transferred to another party.

• Right to Opt Out of Certain Advertising or Sharing. Depending on where you live, you may have the right to opt out of certain uses of personal information for targeted advertising or certain forms of sharing.

• Managing Communication Preferences. You may opt out of promotional email communications at any time by using the unsubscribe option included in our emails. Even if you opt out of promotional communications, we may continue to send non-promotional communications related to your orders, account, transactions, or other Services.

You may exercise applicable rights by contacting us using the information provided below. We may need to verify your identity before processing certain requests, as permitted or required by law.

We will not discriminate against you for exercising privacy rights provided to you under applicable law.

Global Privacy Control

Depending on applicable law and your location, we may recognize certain legally required or supported browser-based privacy signals, such as the Global Privacy Control, as a request to opt out of certain forms of data sharing or targeted advertising.

The availability and treatment of such signals may depend on your location, the technologies used on our website, and applicable legal requirements.

Complaints

If you have questions or concerns about how we process your personal information, please contact us using the contact information below.

Depending on where you live, you may also have the right to appeal a decision regarding a privacy request or submit a complaint to an applicable data protection or privacy authority.

International Transfers

Your personal information may be transferred to, stored in, or processed in countries other than the country in which you live.

Where required by applicable law, we will use appropriate safeguards for international transfers of personal information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, Services, technology, legal requirements, or other operational reasons.

When we make changes, we will update the “Last Updated” date at the beginning of this Privacy Policy. We encourage you to periodically review this Privacy Policy for the latest information about our privacy practices.

Contact

If you have questions about this Privacy Policy, our privacy practices, or your personal information, or if you would like to exercise a privacy right available to you, please contact Unsalted Seas through the contact information provided on our website.

Unsalted Seas
4040 Ugstad Rd
Hermantown, MN 55811

Email: jeff@pinetarclothing.com